Hyperoptic wanted to let gamers know their blazing fast broadband gives their games the edge with a rock-solid fibre connection that stays fast, all the time. Polling 2,000 gamers they found out a variety of interesting statistics such as 78% of gamers tend to get gaming rage and gaming hours increasing by over 2 hours during lockdown, which we presented in a collection of infographic sections to be used within news coverage.
To build on this campaign, they wanted to create a fun and engaging quiz to be hosted on their dedicated gaming page providing backlinks for news sites, challenging each reader to find out what kind of gamer they are. We created the quiz questions and imagery in the Hyperoptic brand style, producing a fully responsive and embeddable quiz with accompanying social graphics for the Hyperoptic social channels.
In addition to the quiz being hosted on the Hyperoptic site, backlinks to the quiz and accompanying infographic made on various news sites including the MailOnline, The Sun and the Mirror. The quiz has so far been viewed nearly 15k times!
