We created a quiz to promote pre-school series TwirlyWoos link up with RSPB’s Wild Challenge initiative alongside their 72Point PR survey campaign. Their survey found more than half of UK adults can’t identify a sparrow and more than a quarter incorrectly identified ‘penne’ as a type of bird rather than a type of pasta!

Our quiz, distributed alongside the press release, lets readers test out their own bird knowledge and see if they are a birdwatching expert or a complete bird brain!

Several news sites embeded the quiz including The Sun, The Mirror and The Telegraph.